We Rescue Service Businesses
From Failed Lead Generation

MomentumX is for service businesses in South Africa and the UK. We work with orthodontists, chiropractors, beauty salons, accountants, plumbers, electricians, solar and gas installers, construction firms, landscapers, tree surgeons and cleaning companies. You need at least 12 months of trading, so your offer and sales process are already proven.

We don’t work with financial providers, e-commerce or SaaS businesses.

MomentumX Lite is for businesses with leads already coming in. Lead qualification, a smart calendar for appointments, quotes and site visits, reviews, SEO, email, SMS and an optional after-hours AI Employee all run from one app, so no enquiry slips through.

MomentumX adds Google Ads and a dedicated landing page to bring new leads in. Start with Lite and move up when you want more volume.

MomentumX Lite costs R5,000 a month in South Africa and £227 a month in the UK. MomentumX has custom pricing in both markets, and we give you a figure after your free assessment. Your fees stay fixed every month.

Not for MomentumX Lite. Lite works with the leads you already get, so you spend nothing on ads.

For MomentumX, plan for a minimum of R6,000 a month on Google Ads in South Africa, or £600 a month in the UK. Below this level, campaigns don’t gather enough data to perform.

More competitive industries require bigger ad budgets.

No. Our fee is fixed. Every rand or pound of your ad budget goes into your campaigns.

We earn the same whatever you spend, so when we recommend you spend more on well-performing campaigns, the advice comes from the data, not from us wanting to earn more.

It depends on your package.

MomentumX Lite takes the pressure off your inbox from week one. Lead qualification filters out time-wasters, follow-ups go out automatically, and review requests start building your reputation. Switch on your AI Employee, and after-hours messages get handled while you’re closed, so you start each morning with fewer messages to chase and more serious enquiries to answer.

With MomentumX, most clients see their first leads within 2 to 14 days of launch. The full system reaches peak performance within 30 to 60 days as we optimise with real campaign data.

MomentumX Lite goes live in 5 to 7 days.

MomentumX takes 2 to 3 weeks, because we set up your Google Ads, your quote or booking page, lead qualification, smart lead assignment, email marketing, reviews and mobile app from scratch.

We launch once everything is tested. You keep running your business while we work.

Whenever you need cover. Your AI Employee acts as your first line of response while you’re on site, in treatment with a client or busy with a job. We can also set your AI Employee up to reply after hours, over weekends and on public and bank holidays.

A lead who messages at 9pm or during a treatment gets a reply straight away. They book an appointment, request a quote or arrange a site visit, and the enquiry waits for you when you’re free. You choose when your AI Employee steps in, and your team handles every other conversation as normal.

No. The AI Employee is optional, and you choose whether to switch the feature on. AI lead qualification stays on either way. Time-wasters and discount-hunters get filtered out before they reach you, so your time goes to serious leads only.

If you do switch on your AI Employee, we set everything up around your business: your services, your customers’ common questions and the way you work. No two setups look the same.

Think about a lead who messages on Saturday morning. Without a reply, they wait until Monday, and by then most have already contacted two or three competitors.

Yes, and how much is completely up to you. Some businesses reply to every message themselves. Others, like beauty salons and appliance repair companies, don’t have time to answer leads and customers by hand, so they let their AI Employee handle the first response and free up their day.

Either way, you see every message as the conversation happens in the MomentumX app. Reply to any customer at any point, and your AI Employee steps back straight away. You keep full control of every conversation.

No. With MomentumX, your ads never go to your website. They land on a dedicated page with one job: getting the lead to book an appointment, request a quote or arrange a site visit.

Your current website stays as is, and our SEO work pushes you higher on Google Search, Google Maps and AI Overviews.

The call takes 30 minutes, with no obligation, and runs online for South African and UK businesses. Cassie and Darryn look at your current lead generation and tell you, in plain language, where leads are leaking and why. They then show you live how MomentumX would work in your business. You leave with clear steps to fix your lead generation.

NMC Orthodontics generated R1.5 million in new revenue in 8 months, with 100 to 120 leads a month and a 10.5% conversion rate. My Appliances Doctor received 421 repair leads in 4.5 months, converting at 18.5%.

Both run on MomentumX. See more on our case studies page.

Yes. Since 2012, we’ve worked with service businesses across South Africa, the UK, the Netherlands and Germany. We have offices in London, Cape Town and Johannesburg, and the same team runs every account in both markets. All meetings run by appointment, as the team travels often.

Yes. We work with service businesses in the USA, and we run every call and meeting online. Our team sits 6 to 9 hours ahead of US time zones, depending on your state.

The time difference works in your favour. While you sleep, we work on your lead generation, so your campaigns get checked and improved before your day starts. You wake up to fresh leads in your MomentumX app, ready for an appointment, a quote or a site visit. European pricing applies.