We Rescue B2C Businesses From Failed Lead Gen Attempts

Because your marketing budget isn’t the problem - it’s your strategy.

Trusted by brands of all sizes

Hello! we are

The Balancos

We’re Darryn and Cassie, founders of Optimus, a specialist team committed to delivering measurable results without the gimmicks.

Since 2012, we’ve led our small global team helping B2C service-based businesses generate a steady stream of qualified leads with proven, effective strategies.

We know how frustrating it is to pour budget into campaigns that don’t deliver the right leads. Too many agencies overpromise, underdeliver, and then ask for even more budget.

That’s not how we work.

We keep things straightforward and results-focused, serving happy clients across South Africa, the UK, the USA, the Netherlands, and Germany.

with our growth system

you get consistent, qualified leads without the stress.

Reliable Revenue

Tired of inconsistent leads or sales spikes? We turn your ad spend into a steady flow of qualified clients so your revenue stays consistent.

Year-Round Momentum

Our approach keeps your pipeline moving, even in the slower seasons. Get consistent results, steady leads, and less financial stress.

Unlock Your Deal Engine

Advertising clients get free access to Deal Engine, our app that helps you track, nurture, and close leads easily from any device.

We keep it simple

Our 3-Step Process

Lead Gen Assessment

Start with a free, 30-minute Lead Gen Assessment. Here, we don’t just listen, we pinpoint where leads are leaking, why your sales are flat, and highlight your biggest opportunities to grow.
Implementation

While you focus on running your business, we implement MomentumX™, our proven, fully managed growth system that drives real results.

It’s an integrated approach built to deliver consistent leads and sustainable growth, without the extra hassle.
Results & Monitoring

Growth gets easier here. We track every lead and result behind the scenes, giving you free access to Deal Engine, our lead gen app that shows every enquiry, message, and sale in one place, so you can measure ROI effortlessly.

WHY CLIENTS CHOOSE US

Results. Flexibility. Zero Risk.

No Long Contracts

We don’t lock you into long contracts. We deliver results monthly to earn your trust (and your business) the right way.

3 Month Trial Period

Try us for 3 months. Watch the leads and sales roll in, and then decide if we’re worth it. No pressure. No contracts. Just results that speak for themselves.

Results or No Pay

We put our money where our mouth is: If we don’t deliver the leads, you don’t pay us. It’s that simple.

#ClientTestimonials

But Don't Take Our Word For It

Dr. Peter Alkema

Entrepreneur

Darryn and the team were instrumental in driving 10x growth for my business, turning it into a six-figure, mostly passive income stream. Thanks to their expertise, I now enjoy a new level of financial freedom. I can’t recommend Darryn, Cassie, and the entire team at Optimus01 highly enough for their dedication and impact.

The Au Pair Club

Online Learning Platform

Darryn and his team crafted a lead generation funnel that smashed it out the park. Partnering with them has been one of the best business decisions we’ve made. If you’re contemplating a digital marketing partner that consistently delivers and inspires confidence, you won’t go wrong with Optimus 👏🏼

Dr. Marvin Choma

NMC Orthodontics

Working with Optimus has been a game-changer for us! Thanks to their efforts, we’re thrilled to be opening a second Ortho practice. The team is always there when we need them, with quick responses and real dedication. Can’t thank them enough for all their hard work!

Poelano Selema

META Agency

Its been great having the opportunity to work and learn along side them for the past 7 months! If you're looking for a data enthusiastic, straight shooting, and results driven agency then Optimus is who you're looking for; It been great working you Darryn and your team.

Francois Boshoff

Baglios Montecasino

I have been a client of Optimus since November 2019. Darryn designed my Baglios Montecasino website and I couldn't be happier. I have found it a pleasure working with them and their service is great and efficient. You can't go wrong!

Vanessa John

Rebel Creative Agency

Darryn is a very skilled Google Ads expert who is a trusted supplier of our agency. When working with Darryn we achieved excellent results for our clients. Furthermore, his paid media and digital marketing strategy skills are excellent. We love working with the team at Optimus01!

Rayleen Badenhorst

Trailers Unlimited

I’ve been with Optimus since 2012, and I'm not going anywhere else! Darryn and Cassie have actually made us so busy at times that we’ve had to scale back our campaigns. They really know how to drive results - highly recommend!

Dr. Derek Coetzee

Dentist

Darryn and the team have had an outstanding impact on my Practice. From web design to lead gen tactics I couldn't be happier.

Book Your Lead Gen Assessment

In this 30 minute session we will:

You’re just one strategic shift away from increasing your sales and setting your business apart from the competition.

steal the ultimate guide to

Generating 50-80 Qualified Leads Every Month, & Boost Your Sales by 5X

Contact Us

Opening Hours

We will get back to your call or email between Monday and Friday.

Monday – Friday

Saturday – Sunday

Bank Holidays