Proven Lead Generation Case Studies
See how our clients unlocked growth and crushed their goals with our proven Marketing System.
Read our case studies below.
How We Helped Trailers Unlimited Skyrocket Their Lead Gen Efforts by 994%:
When Trailer’s Unlimited, a custom trailer manufacturer in Johannesburg, was getting just 12 to 15 leads per month from Google Ads, they turned to Optimus Agency for a breakthrough.
They needed results that would truly move the needle, both in lead volume and cost efficiency.
In just 90 days, our high-impact approach delivered:
- A 994% increase in PPC leads.
- A stable flow of 150-175 leads per month.
- A dramatic reduction in cost per lead.
The outcome? This once underperforming campaign became a powerhouse of qualified leads, transforming Trailer’s Unlimited’s ad spend into a high-ROI investment.
How We Helped Lawns Unlimited Grow by 122% in New Business
Lawns Unlimited, a newly launched garden maintenance business in Taranaki, New Zealand, came to us with a clean slate: no website, no online presence, and an urgent need for rapid growth.
Their goal was simple: generate as many quote requests as possible to kickstart the business.
In just 60 days, our approach delivered:
- A 122% increase in new business.
- 80-100 leads per month from their newly built website.
- 50+ phone calls keeping them busy.
The result? Such high demand that they requested a reduction in their daily ad spend.
How we helped Dr. Peter Alkema generate $243,000 in new revenue:
Facing a move to the Netherlands, Dr. Peter Alkema needed a flexible way to support his family. He dreamed of turning his expertise into online courses but needed help making it real.
With our strategy and support, we turned that vision into a thriving online business.
- Generated $243,000 in new revenue.
- Grow his student base to over 180,000+.
- Secure a partnership with Udemy.
Result? A thriving personal brand and a successful family transition to the Netherlands. All attributed to our structured approach and hands-on support.
How we helped The Au Pair Club achieve a 12.5% conversion rate:
When The Au Pair Club first reached out, they had no sales or data to guide them, only a genuine passion for helping au pairs find life-changing opportunities. They needed more than marketing; they needed a partner to bring their vision to life.
In just 12 months, we helped them grow into a thriving online community and e-learning platform.
Our results:
- A 12.5% conversion rate.
- 233 secured sales.
- Over 1,000 students enrolled.
Impact? A once-unknown platform is now a trusted community hub for au pairs worldwide. All driven by our strategy and optimised funnels.
How we helped D3 Interiors 8X their investment:
When D3 Interiors first reached out, they were fighting to be seen in a highly competitive design market. Despite their skill and creativity, their online presence wasn’t delivering the leads they needed to grow.
Through a focused, tailored strategy, we helped turn them into a lead-generating powerhouse.
In 8 months, we achieved:
- Achieve a 4.5% conversion rate.
- Generate 135 qualified leads.
- 8X their return on investment.
Outcome? Significant brand visibility and a steady influx of new business. 100% attributable to our tailored approach.
How we helped NMC Orthodontics generate R1.5 Million in new revenue:
When NMC Orthodontics approached us, they faced a familiar challenge for healthcare practices: visibility simply wasn’t enough, they needed actual patients in chairs. They wanted a reliable way to turn online interest into real bookings.
We delivered by creating a streamlined funnel and targeted ad campaigns that attracted high-quality, ready-to-book leads.
The results in 8 months:
- R1.5M in new revenue.
- 10.5% conversion rate.
- 1431 qualified leads and 117 appointments.
The difference? A practice that’s not just recognised but fully booked.
How we helped Hair Cosmetics generate R135,000 in new revenue:
When Hair Cosmetics came to us, their online sales were flat and conversion rates were hovering at just 0.25%. Despite their quality products, visitors weren’t becoming customers.
They needed a strategy to change that. We delivered with a tailored approach that transformed their store into a true sales engine.
In just 6 months, we achieved:
- A 0.95% conversion rate (up from 0.25%)
- 133 sales/customers.
- A 70% increase in average order value.
The result? R135,000 in new revenue and a revitalised online presence. All driven by strategies that brought their brand to life and their customers back for more.
How We Helped Body Sculpt On The Go Achieve a 378% Return on Ad Spend Across 14 Locations
When Body Sculpt On The Go approached us, they were struggling to generate leads and fill appointments across their 14 branches in South Africa. Despite their established presence, they simply weren’t getting the steady flow of bookings they needed to grow.
They needed a reliable, scalable strategy to turn interest into paying clients.
In 3 months, we helped generate:
- R293,150 in new revenue.
- 113 new paying clients.
- 213% return on total spend (including our fee).
- 378% return on ad budget alone.
The difference? A beauty brand filling appointments across 14 branches with a proven, profitable system.
Our team has helped businesses like yours achieve significant growth.
Now, it's your turn 👇
Now, it's your turn 👇
But Don't Take Our Word For It
Dr. Peter Alkema
Entrepreneur
Darryn and the team were instrumental in driving 10x growth for my business, turning it into a six-figure, mostly passive income stream. Thanks to their expertise, I now enjoy a new level of financial freedom. I can’t recommend Darryn, Cassie, and the entire team at Optimus01 highly enough for their dedication and impact.
The Au Pair Club
Online Learning Platform
Darryn and his team crafted a lead generation funnel that smashed it out the park. Partnering with them has been one of the best business decisions we’ve made. If you’re contemplating a digital marketing partner that consistently delivers and inspires confidence, you won’t go wrong with Optimus 👏🏼
Dr. Marvin Choma
NMC Orthodontics
Working with Optimus has been a game-changer for us! Thanks to their efforts, we’re thrilled to be opening a second Ortho practice. The team is always there when we need them, with quick responses and real dedication. Can’t thank them enough for all their hard work!
Poelano Selema
META Agency
Its been great having the opportunity to work and learn along side them for the past 7 months! If you're looking for a data enthusiastic, straight shooting, and results driven agency then Optimus is who you're looking for; It been great working you Darryn and your team.
Francois Boshoff
Baglios Montecasino
I have been a client of Optimus since November 2019. Darryn designed my Baglios Montecasino website and I couldn't be happier. I have found it a pleasure working with them and their service is great and efficient. You can't go wrong!
Vanessa John
Rebel Creative Agency
Darryn is a very skilled Google Ads expert who is a trusted supplier of our agency. When working with Darryn we achieved excellent results for our clients. Furthermore, his paid media and digital marketing strategy skills are excellent. We love working with the team at Optimus01!
Rayleen Badenhorst
Trailers Unlimited
I’ve been with Optimus since 2012, and I'm not going anywhere else! Darryn and Cassie have actually made us so busy at times that we’ve had to scale back our campaigns. They really know how to drive results - highly recommend!
Dr. Derek Coetzee
Dentist
Darryn and the team have had an outstanding impact on my Practice. From web design to lead gen tactics I couldn't be happier.
Our team has helped businesses like yours achieve significant growth.
Now, it's your turn 👇
Now, it's your turn 👇